Xiaomi Taobao Became Popular By Borrowing The Blockchain Concept And Its Online Marketing Model Was Accused Of Being Suspected Of Pyramid Schemes

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Recently, social e-commerce has become the focus of people's attention. Yunjipin and Peanut Diary have been on the hot searches one after another, and there are endless doubts about this.

In the past few days, "Xiaomi Tao", which caused great controversy last year, seems to be causing trouble again. This new retail platform, which became popular last year with the concept of blockchain, has now reached cooperation with New Silk Road Group, and its headquarters has also been settled in the Xiangtan Comprehensive Bonded Zone. what is going on? What has Xiaomi Tao experienced this year? Amid the turmoil, is Midao Coin real or fake? What's right and what's wrong in "Death of an Assassin"?

The operation of the token is controversial

Xiaomi Tao initially appeared in the public eye as a "scenario-based smart new retail platform based on blockchain technology and applying the concept of sharing economy", and announced that it would use Token (which everyone simply understands as: reconstructing the benefit distribution system) tokens or points) .

On April 4, 2018, the internal beta version of Xiaomi Taobao was launched, and the number of registered users exceeded 100,000 within 5 hours. It was suspended three times during the closed beta period. Xiaomi Tao stated that due to the excessive number of registrations, for the sake of user experience and development, registration had to be suspended due to delivery issues. Subsequently, registration was reopened on May 21 and officially entered the public beta stage.

But then, with the rapid increase in registered users and members, various problems also emerged. Controversial incidents such as "coin beating" occur one after another, causing endless complaints among those who enter the game.

It is reported that the total issuance of Midao coins (Mitao points) is 10 billion. In the wallet account of the platform owner, players can withdraw cash through the APP backend, and company personnel directly transfer money to the player's wallet through the wallet, which contains approximately 0.0003 ETH. It usually takes a few minutes for the fee to arrive, but at that time a large number of players reported that the APP background showed success, but the coins in the wallet did not arrive.

Attached is Xiaomi Tao membership mechanism:

Consumption discounts in shopping malls at all levels

1. Purchase goods: get 100% peach points reward

Spend what you should spend and earn money you wouldn’t otherwise spend.

2. Sales rewards: The following members can receive 50% of the peach point reward for purchasing goods.

Income from continuing consumption channels

1. Ordinary members

Register for free and spend any amount to become an ordinary member.

2. VIP members

If you purchase products exceeding 398 yuan in the member area, you will be rewarded with 398 peach points, and your consumption will gradually become more free. Products sold in the members area: a cash reward of 100 yuan, which can be withdrawn through Alipay or exchanged for 1,000 peach points.

3. Platinum Member

1. Promotion conditions:

Sell ​​5 members area products yourself,

A total of 30 copies were sold for tutoring VIP members.

Products sold in the member area: 100 yuan cash reward + 1,000 peach points reward

2. Tutoring rewards:

Coach VIP members to sell products in the member area: 1,000 peach points reward

Guide platinum members to sell products in the member area: 200 peach points reward

4. Diamond Membership

1. Promotion conditions:

5. Guidance for platinum members to sell products in the members area,

Tutoring VIP members and myself sold a total of 1,000 copies.

Products sold in the member area: 100 yuan cash reward + 1500 peach points reward

2. Tutoring rewards:

Coach VIP members to sell products in the member area: 1,500 peach points reward

Guide platinum members to sell products in the members area: 500 peach points reward

Coach Diamond members to sell products in the members area: 100 peach points reward

So having said all that, how exactly does Xiaomi Taobao work? According to the dealer's promotion, "As long as you pay 398 yuan, you can get a big gift package, 398 peaches, and become a business partner." Each person you bring with you can get 1,000 peaches by paying 398 yuan. When you recruit enough people, your partner level will be upgraded, and the corresponding recruitment rewards will be more generous. And there is no limit to the number of generations, the cycle will continue indefinitely. You all get a peach reward. "

The so-called peaches are tokens issued by the platform. Each token can be sold to the platform at a price of 0.1 yuan, but the key is that it may "infinitely appreciate". "It will increase to 50 times by the end of 2018" has become the unanimous judgment of Xiaomi Taobao promoters. But in fact, the two companies behind Xiaomi Tao did not survive until the end of the year. They have decided to disband this fall. , becoming a deregistered enterprise.

In short, this set of propaganda was still very tempting to many people at the time, but the temptation behind it also made people think deeply. After talking about dynamics, let’s talk about statics. When consumers spend more than 398 yuan and become Xiaomi Tao members, the company will give away tokens. It’s a gift, the equivalent of credit card points. Obtaining this token is just for collection and does not really generate so-called static income.

Regarding the formality and formality of the Xiaomi Tao blockchain, the promotion staff also emphasized that it is based on the blockchain and can be found in the Ethereum Convention. In fact, anyone who has studied the currency circle knows that the threshold for issuing this kind of currency on Ethereum is very low, and most people can do it in ten minutes. The cost for individuals to issue air coins is only 100 yuan, and it is technically and logically 100% accessible to all mainstream exchanges.

Moreover, on September 4, 2017, seven departments jointly issued an announcement on preventing the risks of token issuance and financing, clearly stipulating that no organization or individual may illegally engage in token issuance and financing activities.

Jing Ke is dead, but King Qin is still here

Xiaomi Tao's vigorous promotion and extensive publicity at that time attracted the attention of many outsiders, including an "assassin" who wanted a piece of the pie.

"Assassin" is Liu Lin's nickname in the gaming circle. This man makes his living writing articles exposing financial markets. Even so, in fact, as a financial market speculator, he gained popularity among fans through the "108 Community Mutual Aid Market". After making money, Liu Lin became more upright. He openly stated on his personal public account that his current income comes from public relations fees. It is reported that his public relations expenses generally range from 2,000 yuan to 50,000 yuan. He claims that through this method, Capital Panquan made a profit of 20 million yuan from self-media. I won't go into details. According to his public account, Shanxinhui provided him with 1.2 million yuan. Financial institutions such as Zongsheng and Xingzhongtian paid him more than 3 million yuan in public relations and promotion fees. The price, of course, is to draw ordinary players into a trap.

Liu Lin's first two public accounts, "Financial Disclosure" and "Assassin are very good", were blocked due to complaints. In April 2018, he opened a new WeChat public account "Assassin's Counterattack" and continued to use this method. This method is very popular. The WeChat official account confirmed that the company is Chongqing Babylon Enterprise Marketing Planning Co., Ltd. The company was listed on the list of operating abnormalities by the Jiangbei District Branch of the Chongqing Administration for Industry and Commerce in July 2017. Another company he co-founded also had its business license revoked.

Wolves travel thousands of miles to eat meat. After Xiaomi Tao was launched, Liu Lin quickly caught her eye. In mid-May, Liu Lin stated on his official account that he went to Hangzhou to meet Fu Jianxin. After that, Liu Lin began to write articles and promote Xiaomi Taobao, and began to attract fans, build a team, and become Xiaomi Taobao.

According to the WeChat public account "Interpretation of Funds", "According to Liu Lin, it is said that the market leader Mr. Jia (Jia Yilong) invited the assassin to Xiaomi Taobao Hangzhou Company to discuss cooperation. Liu Lin went after that, and the assassin Fu Jianxin said he needed What, and put forward conditions, Liu Lin directly said that he wanted a Lamborghini. So Xiaomi Tao concluded that Liu Lin was extorting money, and Xiaomi Tao executive Wu Fengke said that he had reported the case.

Liu Lin's statement was called a "misunderstanding". As for what exactly happened, it may be difficult for the outside world to determine, but what is certain is that during the "Hangzhou Talks", Fu Jianxin gave him a promise - "Xiaomi Tao 7" will be listed on the exchange at the beginning of the month. "

As a result, there was no news about Xiaomi Tao on July 14, so Liu Lin posted a message on the public account asking, "Is Xiaomi Tao still considered to be listed on the Shanghai Stock Exchange in July? Will it be listed?" Whether it will be online, please refer to the official announcement. ". If the official has never publicized that it will be listed on the exchange, will it promise to buy peach tokens for 10 yuan? These committee members dare not ask, so let me ask. If it is not listed on the exchange, hundreds of members below me can Apply for a return?"

To this, Xiao Tao did not give him an answer. The answer to him was time.

标签: #Member #Points #Tutoring #Assassin #Block

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