"No investment, no risk, whoever comes will make a profit." "0 investment, monthly income of hundreds of thousands." In the bustling market, a roadside stall promotion sign reads "Mi Le Short Video" and is supplemented by exaggerated slogans Attracted a lot of people's attention.
Recently, the Beijing News Shell Finance reporter discovered in many places that this APP called "Mileage Short Video" quickly attracted users to register and download through local promotion and online promotion. Qimai data shows that the number of downloads and users of the APP has increased significantly since March. From June 1st to June 18th, it has consistently ranked first in the free entertainment list, surpassing short videos such as Douyin and Kuaishou. Video application.
After registering and downloading MiLe short video, a Beijing News reporter found that the key to the surge in the number of users lies in the "cashback for watching videos" model. The APP’s rules encourage users to attract new users and invest funds, and a 40-day cashback period is set. Currently, the gameplay is similar to the controversial "Queb" mode. The reporter found that there are many apps on the market that are similar to MiLe’s short video model, such as Gospel Short Video, Aoyin, Mianyin and other “make money by watching short videos” apps.
“These APPs are essentially fund trays.” Zhu Yue (pseudonym), who has relevant industry experience, told reporters, “On the surface, they have concepts such as short videos and blockchain, but in fact they are attracting a group of users to speculate on APPs. Because the development team holds a large amount of zero-cost virtual currency, for them, selling it is money. This money will be taken away by users who later enter the market and will not create any value. Sooner or later, the capital market will collapse."
On June 22, the reporter called the customer service of Milo Short Video and left his contact information, expressing his wish to be interviewed on the model of Milo Short Video, the number of members and other issues. The operator said that you had to be transferred to the operations department to answer the call. As of press time, the other party has not responded to reporters.
If you become a "king" by making money just by watching videos, can you earn 20 million a year?
"You can make money by watching five minutes of videos every day. According to the current development trend, MILE will be the next Douyin." On June 12, wearing a red hat with the MILE short video logo printed on it, he set up a stall in the market to cook for Sister Chen. Propaganda, he told the Beijing News reporter.
There are many people like Sister Chen who promote MILE short videos through local promotion. In the past month, reporters from the Beijing News have discovered that promoters in many places are promoting MILE short video registration in the name of making money. If you scan their QR code, you automatically become a member of their “team.” Accordingly, small gifts such as oil, eggs, toys, etc. are given to each other.
In fact, through local promotion, online promotion, friend recommendations, etc., MILE short videos have suddenly emerged in a short period of time and become a "star" on the APP download list. MILE's official public account stated on May 22 that its registration volume has reached nearly 35 million.
With such a high number of downloads, how does MiLe short video exist? A Beijing News reporter opened the APP and found that its interface was basically similar to Douyin and Kuaishou, but the video quality was far different. Some videos have obvious traces of "transportation". For example, reporters discovered that one of the star's highlight videos was taken from other videos. Copied from the platform.
"You can watch videos, go to shopping malls, and play games, but the main purpose is to make money." Sister Chen said: "If you complete the first task without any investment, you can make hundreds of dollars in 40 days, and there will definitely be profits. .”
It is worth noting that although MILE short video’s official introduction states that it involves “multiple vertical fields including but not limited to short video accounts, live broadcasts, e-commerce, etc.” And it has been emphasizing its "short video" attribute in its public account. Almost all users who register and download come here to "make money".
"Sister Chen" introduced that MILE has a "master system". "The free tasks at the beginning will only give you a few hundred dollars, but as long as your recommendation number and activity level are high enough, you can become an 'anchor'. Later, there was also a 'glory gold' level, "Brilliant Diamond" , "The Strongest King"." The "mentor" of the reporter's Mi Le "Huituan" said that the annual dividend income of the anchor will not be less than 200,000, and the dividend income of gold, diamond, and king will not be less than 1 million ,5000000. and 20 million.
However, a reporter from Shell Finance found that unlike general short video platforms that need to provide good video works and live broadcast effects in order to become an "anchor", MILE short video becoming an "anchor" does not require providing works, but depends on the "number of effective suggestions" ” and “Team activities.” Sister Chen said that the more "offline" people you attract to register for MILE's short videos, the more people you will attract "offline" and the higher the activity will be.
"Mile Short Video adopts a model similar to that of the 'Qubu' series. It is a typical 'Qubu Series' capital disk play, but it is just covered with a short video." Zhu Yue told reporters.
What do netizens think of MILE’s short video approach? Huawei App Market netizen "Wu Yanzuya" said, "I personally think it's good. I always use Douyin and Kuaishou. Wouldn't it be great to eat breakfast for 10 yuan a day?" And "Sam Bobo Milk Tea" said, "Someone follows I said this short video can earn 8 yuan in 5 minutes, but after using it, I found that it made no money at all. I was so angry that I deleted it twice. If I don’t give face to my grandma and classmates, how can I download it again?
The key to making money is to recruit new people down the line: if you don't recruit new people, you will lose half of your money, and you can make more by reinvesting.
So, how to make money by registering and downloading MILE short videos?
After downloading the MiLe short video, a reporter from Shell Finance found that the APP requires phone number registration and face recognition real-name authentication. After successful authentication, go to the "Task Center" of the APP to receive the task. The first task was to watch a five-minute video every day for 40 days. The Queen will award 15 virtual coins on a platform called "Beans". After that, users can redeem the "secret beans" through a series of complex operations such as buying and selling in the APP and giving rewards, or use the obtained secret beans to complete more advanced tasks. "Re-roll" missions to get more secret beans. In the MILE short video "communication group" where this reporter belongs, some instructors advocated not to cash in the secret beans obtained by completing tasks, but rather to reinvest them in new tasks to obtain higher returns.
Sister Chen said that "secret beans" are the key to making money. "Complete the first task to get 15 secret beans. Based on the current price of 23 yuan per secret bean, you can earn a total of 345 yuan. However, a 50% handling fee is required for withdrawals. This is also simple. Just recruit If 4 people reach the V2 level, the handling fee can be reduced to 28%, and the final cash can be 248.4 yuan. The more people you attract, the lower the handling fee, and the more you earn, the handling fee can be as low as 20%."
"You can earn back the deducted money by recruiting 4 people, and you can earn more money by recruiting 4 people are two different concepts. This is just set up to deal with the weakness of human nature, and most people, including close friends Family and friends can make enough money. 4 people." Zhu Yue analyzed, "The rule of Mi Le's short video is to encourage users and attract more people 'offline'."
In other words, if users cash out and exit the market, MiLe Short Video will indeed live up to the slogan of "make money by watching videos", and the price to users will be to contribute a full 40 days of monthly activity and recruit four people.
However, the "mentor" of the reporter's communication group said not to cash out easily.
"You can choose to sell 15 secret beans for money, but if you sell these 15 secret beans, you will not be able to make money from watching videos in the future, and this free task will be gone." "Mentor" said, "But if If you take out 10 of these 15 secret beans and put them back into the second task, you can get 12.75 secret beans and earn 2.75 secret beans in vain. When you have 100 secret beans, you can Also use secret beans. If you invest in the third task, you will get 128.5 secret beans and earn 28.5 secret beans in vain. So if you complete the first task and get secret beans, do not exchange money and invest in new ones. Secret beans are the most cost-effective. You can use secret beans. If you understand it as a hen that can lay eggs, cashing it directly is like "killing a chicken to get the eggs", and let it continue to produce new secret beans for you. It is not very Okay?"
"A user has watched the video for 40 days and has become accustomed to MiLe's model. If you ask him to put away his gloves and leave, most people will not be willing. He will only want to start over." - Invest to make more money , it can be said that the money earned by Mi Le is not the money of these "wool bosses", they just take advantage of the opportunity. The mentors' advocacy and pie-in-the-sky efforts have also given many users a "profit-seeking mentality". Settle down and start using 'Secret Bean'." Zhu Yue told reporters.
Many "handling fees" need to be deducted for cashing out, and the wool harvesting party is "harvested"
Shell Finance reporters found that even if the "Wool Party" restrains the urge to reinvest, Yimile Short Video will shave off two more layers of wool from the Wool Party.
According to Sister Chen’s demonstration, the method of monetizing Mi Le’s short videos is: first receive a task to earn secret beans, then trade secret beans with other players in the “bazaar” built into the APP in exchange for secret treasures, and then become a member to upload videos and use them Mibao purchases "gifts" to reward his videos, and finally can withdraw cash from the video reward income.
Lao Xing, a senior member of MILE short video, told reporters that MILE has been updated several versions and has several major changes. First of all, before registering for real-name authentication, you need to pay a certification fee of 1.5 yuan. Real-name authentication is now free, but registered members need to pay a membership fee of 10 yuan; secondly, in the past, secret beans could be withdrawn directly, but now you must first redeem secret treasures and then withdraw cash through rewarded videos, and there is a handling fee for redeeming secret treasures and rewarded videos.
The change in rules has virtually increased the cost of cashing out. Judging from the existing rules of MILE short videos, MILE officially stipulates that the price of secret treasures is 0.1 yuan/piece. In the current withdrawal process, Midou needs to deduct a handling fee of 50% (without pulling people) or 28% (drawing 4 people) when redeeming secret treasures in the market. When members upload videos, a handling fee of 10 yuan will be automatically deducted. , when you use Mibao to reward your own videos, 5% of the reward fee needs to be deducted. Finally, there is a 5% service fee when you give yourself a gift and then withdraw cash. Through multiple handling fees, MILE can obtain a large amount of "wool" from "wool party" users.
Who will take the final step to "disguise" the blockchain without capital and profit?
Sister Chen told the Shell Finance reporter that another reason why it is not easy to cash out is that the price of secret beans continues to appreciate. "When I first started playing, secret beans only cost 7 yuan. Now they are sold for more than 20 yuan. In the future, secret beans will cost more than 20 yuan." The value of beans will definitely increase, because the total amount of secret beans is limited, and we Adopt the blockchain model. "
The reporter found that in the Mi Le short video APP, users can buy secret treasures at a price of 0.1 yuan, and then use the secret treasures to buy secret beans from the market. Correspondingly, users who complete tasks and own secret beans can also redeem secret beans for them. For secret treasures, this provides a trading platform.
Since the reinvestment task itself requires secret beans, many users do not plan to cash out, but plan to reinvest more secret beans. Some people even spend money to buy secret beans and reinvest them. According to the platform rules, you can only get 15 secret beans from the mission if they only make free investments, but if you complete the most advanced "blue mission", even if you use 10,000 secret beans to reinvest, you will After 40 days of acquiring 13,250 secret beans, the net profit is $3250.
A reporter from Shell Finance browsed the official website of MILE short video and found that its operating company, Zhejiang MILE Cube Network Technology Co., Ltd., claimed to be "the first domestic technology company to apply blockchain technology to mobile Internet scenarios." According to Qichacha, the company was marked as operating abnormally on both May 25 and April 20 because the Market Supervision Administration was unable to contact the company through its registered address.
Sister Chen and the "mentor" of the team in the MILE short video exchange group told reporters many times that the number of secret beans distributed by MILE short video is limited, and "the secret beans are limited to 210 million." When Sister Chen showed her MILE short video and checked the interface, the reporter found that Sister Chen’s “team” (that is, the downlines she recruited) already had nearly a hundred people. The more people you recruit, the lower the withdrawal fees will be, she said. "The current policy of getting tasks for free and making money by watching videos is only a short-term policy. MiLe Short Video will no longer have these tasks in the near future, and the official will purchase rice beans uniformly." The price will be very high by then, and I will cash out together. "
Due to the claim that the number of secret beans is "fixed", many players firmly believe that this belongs to the blockchain. In this regard, a blockchain practitioner told reporters that Midou has nothing to do with blockchain. "If blockchain technology is really used, its on-chain address should be made public, but currently MILE short video has not been made public, so no one knows how many secret beans will be released in the end. The MILE short video team has free Secret beans. They can distribute the secret beans as they like and even cash them out in the market.”
A few days ago, some netizens publicly released screenshots saying that Mi Le short video dealers are currently selling Mi Dou like crazy, making a profit of 200,000 yuan every day without spending any money.
Imitate Qubu?Driving the brutal growth of downstream black market short video money-making platforms
The reporter found that although the "mentor" of the MILE team used "blockchain" and "rice beans appreciation" to attract users to reinvest, the MILE official website has always tried its best to distance itself from the relationship with the blockchain. The company stated on the official website bulletin board that Mi Dou "is not a digital currency. Mi Le Short Video has never authorized any third-party platform or individual to speculate on Mi Dou; 'Mi Dou' cannot be directly exchanged for RMB and can be used to give gifts to anchors ; He said that it is necessary to "clean up content related to government, income, and monetization in the circle of friends" and said, "When recommending someone, let people have the concept of a pyramid scheme. We are a short video company, and our goal is to be a high-quality short video "video platform".
In this regard, Zhu Yue believes that this is just a word game, "Users can exchange RMB for secret treasures, and then indirectly exchange secret beans in the APP; almost all users reward themselves, and they only cash out indirectly through rewards; it does not exist" is even more of a joke. People build short video platforms. If they don’t induce users to attract new users through free service, how can Milo’s short video become popular in a short period of time?
Shell Finance reporters discovered that the dark bean trading of MILE short videos and the downstream industry chain of new product promotions have appeared in the black market. In a certain "bean picking group", a buyer claimed that he collected secret beans at a price of 19 yuan, and said that "anyone who pays a high price is a liar", while another seller said that "220 secret beans cost 15 yuan each." Yuan" . Many of them are aimed at Milu's need to attract new customers and solicit new business. "We have local promotion and online promotion. Local promotion has the best effect. If we promote the MILE project to more than 100 people, each person can get 20 yuan." A person who is responsible for new product promotion said.
A user who registered Qubu APP believes that the routine of Mi Le short video is the same as that of Qubu APP. They both encourage users to push up the price of virtual currencies through attracting people and reinvesting. The "Secret Battle" of Milo's short video is equivalent to the "candy" in Qubu, tempting users to spend money to buy these virtual coins, and then invest to add more virtual coins. However, once the platform goes away, no one will take over. If exceeded, the price of these virtual coins may collapse, and if lost, users who joined later will lose everything. Qubu was investigated by the relevant departments of Changsha City in 2019 for suspected illegal activities such as pyramid schemes, illegal fund-raising, and monetary fraud.
In September 2017, the "Announcement on Preventing Token Issuance and Financing Risks" issued by seven ministries and commissions including the Ministry of Industry and Information Technology, the China Banking Regulatory Commission, and the China Securities Regulatory Commission also clearly prohibited all types of token issuance and financing activities. financing activities. The so-called token financing trading platform is not allowed to engage in related exchange business, and is not allowed to provide pricing, information intermediary and other services for virtual currencies.
As of now, the crazy behavior of MiLe short video users is still continuing. Not only that, various short video money-making platforms similar to the MILE model have also emerged one after another. According to incomplete statistics from reporters, platforms currently similar to MiLe’s short video model include Gospel Short Video, Aoyin, Mianyin, Wanlemiao, Quhaipi, etc. But its income exceeds that of Milo, and it has advantages over Milo. Watching videos for 4 minutes a day can make tens of millions per month through promotion. "After the reporter downloaded the short video produced by Aoyin, he found that its interface was exactly the same as Mi Le's short video, and the video quality was lower.
“Many methods in the capital market now use a layer of skin to highlight their legitimacy, such as making money through sports, making money watching videos, making money through mining, etc., but in essence they all need to attract new people. They do not create value, they just Through constant new people harvesting. Participants' principal and the value of virtual currency are speculated, and bankers can issue virtual currency for free to cash out. The more people participate in this fund sector, the more serious the consequences may be, and this model is not feasible Continuous. I hope participants can keep their eyes open." Zhu Yue said.
If anyone knows about money trapping projects and illegal traders, please leave a message and we will expose them together! ! !
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